SwimMark (the new name for Swim21) - What is it?

Formerly called swim21, SwimMark accreditation is Swim England’s quality standard for clubs. It recognises high standards of governance, sustainability and effectiveness.


It's about:
  • Creating the best possible swimming experience for all
  • Raising the quality of aquatics provision across all areas
  • National Sport England Clubmark recognition for great quality clubs
SwimMark Essential Club is the primary module for clubs, helping us to achieve good governance, grow membership, develop volunteers and ensure our activity is sustainable and in line with our Club objectives. It is accredited every two years.

You can read about the benefits of SwimMark accreditation here.
There are some frequently asked questions answered here.